The new Ecora shower tray from Villeroy & Boch is made from the PureBase composite material, which reflects a development approach that combines material selection and design right from the start.
Material innovation as a quality promise
The foundation of Ecora is PureBase, an innovative composite material made from recycled granulated marble, calcium carbonate and reclaimed production surplus. The range contains around 45% less resin than conventional acrylic shower trays and is completely fibreglass-free. Residue from production process is crushed and used as a valuable filling agent in new shower trays – a closed circuit that significantly reduces material consumption. At the end of its service life, Ecora can be completely recycled and used as a high-quality secondary raw material in applications such as road building and the construction of high-rise buildings.
PureBase therefore embodies the quality and sustainability philosophy that has guided material selection at Villeroy & Boch since 1748: precision in processing and durable use – throughout the product’s life and beyond.
Design for personalised bathrooms
Ecora features a rimless design and a 35 mm profile. The shower tray can be integrated level with the floor for an end result that blends seamlessly with the floor.
Ecora exemplifies the principle that good design is absorbed into a space without being dominating.
One creative detail making its debut in the Villeroy & Boch range is the oval outlet cover which is flush with the surface in the same colour as the shower tray. With a drainage rate of around 48 litres per minute, its performance exceeds other standard options.
For additional flexibility, there are three installation options: flush-fitting in the floor, slightly raised on tiles or as a deliberately raised feature.
Colour, surface, versions
Ecora works in all kinds of bathroom design concepts – with no need for compromises thanks to cleverly conceived features. Available in our colours, three finishes, and a wide selection of sizes, the shower tray is versatile enough to work in any space.
For even greater flexibility, the shower tray can be adapted on three sides on site to accommodate individual layouts – in both new builds and renovations. Ecora also pairs well with the wider Villeroy & Boch Skyla collection.
