Woodstock Trading Company, Hereford- Woodstock Trading, a leading luxury bathroom furniture business, announces the appointment of Alex Seaborn as Managing Director. Alex Seaborn, formerly Financial Director, has a proven record of achievement in growth environments, positioning him as the ideal candidate to oversee Woodstock Trading’s growth initiatives.
Alex brings years of valuable commercial experience to his new role, having spent the last 2 years at Woodstock leading the Finance, IT, HR, and Purchasing functions and prior to those six years at Forest Garden as Group Financial Director, during which time the business doubled in size. With a strong background in finance and a deep understanding of market dynamics, Alex is poised to lead Woodstock Trading toward achieving its ambitious growth targets.
Alex commented: “I’m exceptionally excited for the future of Woodstock. We have all the right ingredients in the business from supportive owners, leading brands, products and service levels, a robust infrastructure, and a fantastic team of people. I’m looking forward to building on the achievements over the last 20 years, helping Woodstock to continue to grow.”
With 20 years of operation, Woodstock Trading is renowned for its luxury bathroom furniture. The company’s Calypso and Veldeau Bathroom Furniture brands offer exceptional craftsmanship and stylish designs. Ben Doouss, currently CEO, will transition to Chairman, while Mark Doouss, currently MD, will assume the role of CEO. The nurturing environment created by the Doouss family has allowed many, including Alex, to contribute to the business’s success.
“We are delighted to appoint Alex Seaborn as our new Managing Director,” said Ben Doouss, Chairman of Woodstock Trading. “His extensive commercial experience and commitment to growth make him the perfect fit for leading Woodstock Trading’s next phase. We remain steadfast in our dedication to providing outstanding levels of service and delivering market-leading luxury bathroom furniture as we embark on this exciting journey.”
Woodstock Trading is currently expanding its warehouse to meet increasing demands. The project is progressing well and will be completed this year, doubling the warehousing capacity. Alongside this, the company has installed 380 solar panels, generating clean energy and saving 44t of CO2 annually, as part of its commitment to sustainability, achieving ISO 14001 accreditation in January this year.
