Developed in direct response to feedback from distribution partners, Sensio Studio™ addresses one of the sector’s most persistent challenges: the difficulty of competing on price when the same products are readily available through national retailers. The Studio range offers bathroom showrooms and specialist distributors a product they can call their own that is premium in design, exclusive in availability and competitively priced against leading names in the market. The collection comprises three core ranges.
The Aura mirror range features front-lit illumination concealed within a colour-matched LED diffuser, striking even when unlit, and is available in seven contemporary shapes including Arch, Pill, Pebble, Soft Square and Round. Hardware finishes span bold Black, elegant Brushed Brass and contemporary Gunmetal, chosen to coordinate with the leading bathroom hardware suppliers on the market.
The Aurelia cabinet collection brings layered, luxury lighting to bathroom storage with four-way illumination across front, side, back and interior. Featuring soft-close hinges, a mirrored internal panel and integrated shaver, USB-A and USB-C sockets, the Aurelia is available in four trending shapes and a premium anthracite finish.
Completing the range, the Lustro mirror and Volta cabinet introduce Sensio’s patented Lithium-Ion battery technology to the Studio line. Offering tool-free installation with no mains wiring required, a full charge lasting up to three months, and a running cost of approximately 7p per year based on typical daily use.
All products carry Sensio’s seven-year guarantee and are supported by a full suite of marketing collateral including brochures, in-store point-of-sale materials and digital assets.
Chris Jones, Head of Distribution at Sensio Lighting, commented: “Having spent many years working and managing retail bathroom showrooms, I know exactly how frustrating it is when a customer pulls up the same product online at a discounted price to slash your margins or question your quote. That’s why Sensio has created Studio™. It’s a premium range of illuminated mirrors and cabinets designed exclusively for independent retailers. Packed with in-demand features and on-trend finishes that complement modern bathroom design, with the competitive pricing your customers want and the margin protection you need. Our promise is simple: this range will never be sold by national retailers or undercut by online giants. Protect your profits. Discover Studio ™ today.”
Sensio Studio™ is available exclusively through authorised distribution partners. For stockist enquiries or to request a brochure, contact Sensio Lighting on info@sensiolighting.com or visit sensiolighting.com/pages/sensio-studio.
