Prima Extends Matt Black Kitchen Tapware range

Kitchen sink and tap brand, PRIMA, has extended its coveted Matt Black Tapware Collection with the introduction of a number of new styles. These additions not only offer contemporary good looks but boast extremely competitive price points, seamlessly enhancing the existing choice of premium Prima black tapware models.

Offering a range of kitchen mixer tap styles, including single lever, dual lever and pull-out spray designs, the matt black range merges flexible functionality with sophisticated style. Black is such a versatile colour that can be coordinated with many other finishes within the kitchen or can stand alone for a bold and stunning statement feature.

The new models, finished in flawless matt black include a swan-neck dual lever mixer tap, a V-shape dual lever mixer tap and a single lever mixer tap (all minimum pressure 0.1 bar).

Joining the current matt black Prima tapware range – which includes premium swan-neck pull-out styles such as the Italian designed Tiber model and the Prima granite sink-coordinating Coloured Collection – the new entry-level styles provide stockists with an enhanced choice of ‘Good, Better, & Best’ pricing points to entice the consumer.

Exclusive to leading distributor PJH, means that all Prima appliances, sinks and taps benefit from a first-class distribution service with premium customer service, which includes many benefits such as Next Day Delivery (to 91% of UK postcodes), with the recent option to be delivered to store or home addresses – great news for stockists and consumers alike. Stockists can also order online via the class-leading and user-friendly, PJH Partners Portal™ for a totally hassle-free buying experience.

The range of new black mixer taps also come with a generous Prima 5-year Guarantee (body & finish), and 3-year Guarantee (valves), as well as being WRAS-approved.

With many attractive sink and tap display deals currently available, supported with point-of-sale materials, brochures, promotions and a virtual Prima showroom, the Prima Matt Black Tapware range is a must for kitchen showrooms.

For more information on the Prima Appliances, Sink & Tap Collection, contact PJH on Tel: 0800 8 77 88 99 or visit the PJH Partners Portal website, (for online ordering, dealer support materials and account management).

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