Help For Heroes Raises Over £1,200 At The W Exhibition & Elements

The W Exhibition and Elements official charity partner, Help for Heroes, has raised £1,217 at this year’s leading woodworking machinery and materials show and dedicated furniture components show. The charity, which offers support to those who have suffered life-changing injuries and illnesses whilst serving our country, teamed up with the four-day event for a second time to promote awareness for its #TheForceForGood campaign and to raise money for its much needed woodworking shops and recovery centres.

Dean Williams, Central England Area Fundraising Manager for Help for Heroes says, “I’d like to thank everyone for the immense support they gave us during the W Exhibition and Elements. The support received from the event organisers, exhibitors and visitors was overwhelming and together we raised £1,217 in donations. This is thanks to bucket collections and donations from our amazing Band of Brother craftsmen, sales of desk tidies and tool boxes plus raffles at the show. We’ve also had a huge amount of support for our Phoenix House woodshed and we’ve received offers of new tools, equipment and financial support. A special mention should also be given to Axminster Tools & Machinery for their loan of tools and lathes; Didac Training College and Trend for making and selling desk tidies and toolboxes on behalf of Help for Heroes plus Masterwood UK for raffling off a giant dinosaur at the show.”

Dean continues, “When we talk about a ‘force for good’ this is what we mean. Everyone really pulled out all the stops to ensure Help for Heroes were extremely well represented. It really made our recovery team stand out and attracted visitors.”

Lisa Campagnola, Event Director for the W Exhibition and Elements adds, “It has been a great honour to have Help for Heroes as our official charity for a second consecutive show. It’s been a privilege to meet some of the people whose hard work and dedication has made this happen and to promote the amazing success stories that have come from the charity’s wood workshops and recover centres. To raise over £1,200 over four days has been a great achievement and we’re pleased to hear that more companies exhibiting and visiting the W Exhibition and Elements have now stepped forward to help the charity raise money in the future. A big thank you to all that took part.”

The W Exhibition and Elements 2020 will be taking place from 27th – 30th September at the NEC, Birmingham. For more information please visit

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