2024 has been a transformative year for Fitzroy of London with the rebrand itself being a major milestone. Uniting the legacy of NYMAS with the premium quality associated with Fitzroy of London, the company has been able to unify their identity under one name, streamline their operations and simplify their messaging, whilst continuing to deliver exceptional quality and service to their customers at all times. 

With 2025 set to be even bigger, the main goal is to solidify Fitzroy of London’s position as the go-to brand for accessible bathroom solutions across all sectors. To achieve this, the company will be expanding their market presence, enhancing the digital and customer service capabilities and continuing to innovate with their product ranges. Several new additions will be introduced to their portfolio, including an expansion of the bespoke SIGNATURE range to incorporate accessories and innovations in water controls.