Embrace the trend for weathered, aged surfaces with HD Distressed Wood from British Ceramic Tile

Embrace the trend for weathered, aged surfaces with HD Distressed Wood from
British Ceramic Tile, the latest addition to the company’s market-leading HD

A marriage of opposites, this wood effect tile combines rustic textures with modern
colour influences to create a wall and floor covering that is both contemporary yet
homely. Full of character and plenty of hidden charm, HD Distressed Wood perfectly
personifies the trend for tactile textures, bringing a worn, distressed look to interior

Made using the very latest in high definition technology, this new range harnesses
the natural beauty of wood and translates it on to a ceramic tile delivering all the
same design aesthetics without the preparation and maintenance needed with real
timber. Waterproof and durable, these timber effect tiles are well suited to wet
room environments and wont warp or buckle over time like their natural

Available in an elongated 15x50cm plank with a matt finish, each tile has a slightly
different wood grain effect and tonal colour variation ranging from earthy, organic
shades of cream and beige through to hints of pale blue for something totally

British Ceramic Tile’s head retail marketing and brand Jayne Adamson, explains:
“With the trend for weathered, distressed surfaces gathering momentum, we
noticed a gap in our HD wood portfolio. Wood effect ceramic tiles are growing in
popularity with our retailers, with consumers turning to ceramic over natural timber
as it’s much easier to install and maintain. This new range has all the practical
benefits, together with the wow factor. It’s very on trend and unlike anything on the
market with its colour variation, making it a strong addition to our best selling HD

For further inspiration and tile advice, visit www.britishceramictile.com

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