The British stone and tile brand takes its own room at the Design Centre Chelsea Harbour’s landmark showhouse for the first time in collaboration with De Rosee Sa.
Ca’ Pietra is proud to announce its debut as a named sponsor at WOW!house 2026, with a bathroom space designed by acclaimed London and Lisbon-based architecture and interior design studio De Rosee Sa.
It marks a significant moment for the brand. Ca’ Pietra’s materials have graced WOW!house in previous years, specified by designers who trust the collection to anchor their schemes, but 2026 is the first time Ca’ Pietra’s name appears above the door. The room is a statement of arrival: a brand that has long been the quiet confidence behind some of the most considered interiors in the country, now taking centre stage.
Now in its fifth year, WOW!house is widely regarded as one of the most influential showcases on the interiors calendar. Running from 2 June to 2 July 2026 at the Design Centre, Chelsea Harbour, the event brings together more than 21 designers to create full-scale rooms and outdoor spaces that set the direction of design for the years ahead.
Ca’ Pietra’s bathroom has been conceived by De Rosee Sa, the practice led by Max de Rosée and Claire Sá, known for its atmospheric and deeply contextual approach to residential architecture and interiors. The studio’s commitment to materiality and craft makes them a natural creative partner for Ca’ Pietra, whose collection spans natural stone, handmade ceramics and artisan tiles sourced from around the world.
Hamish Smith, Founder and CEO, Ca’ Pietra, says:
“We have supplied stone to WOW!house for years and we have always been proud to see our materials at the heart of those rooms. But having our own name on the door in 2026 means something different. It is an opportunity to show what Ca’ Pietra is as a brand in its own right: our point of view, our relationships, our craft. Working with De Rosee Sa felt immediately right. They bring the same rigour to material and atmosphere that we bring to the stone itself. This is the collaboration we have been waiting to make.”
Claire Sá, Director, De Rosee Sa, says:
“WOW!house has become an exciting moment in the design calendar, so we were thrilled to be invited to take part. Working with Ca’ Pietra felt like a very natural collaboration for us – their deep understanding of stone aligns closely with our own focus on materiality, craftsmanship and atmosphere. The room gave us the opportunity to explore architecture and interiors simultaneously, creating something nostalgic, Mediterranean and cinematic within a relatively small space.”
Ca’ Pietra, trading as Artisans of Devizes until its rebrand in 2025, brings over three decades of expertise in natural stone and artisan tile to the collaboration. The brand works with architects, interior designers, landscape designers and contractors across the UK and internationally, supplying materials for some of the most considered residential projects of the moment.
WOW!house 2026 supports charity partner United in Design, with proceeds from ticket sales and the opening night WOW!gala going towards championing equity in the interior design profession.
WOW!house 2026 2 June to 2 July 2026 Design Centre, Chelsea Harbour, London SW10 0XE
Tickets available at dcch.co.uk
