Empowering independent retailers with affordable tools to boost conversions and sales revenue.
Anthill, the leading CRM platform for sales process management in the KBB industry, announces the launch of its new Essential Plan at the KBSA 2025 Conference.
Designed to support independent retailers navigating challenging trading conditions, the Essential Plan offers a lower-cost entry point to Anthill’s powerful technology. By focusing on pre-sale efficiency, the plan helps retailers convert more enquiries into sales and unlock new revenue opportunities without requiring significant investment.
“We are passionate about helping companies of all sizes utilise technology to grow and succeed. The Essential Plan was created so independent retailers can easily improve their business without prohibitive costs.” said John Endeacott, CEO of Anthill. “With our state-of-the-art lead
management solution, retailers can avoid missing out on deals by strengthening their sales process. Without a structured and consistent pre-sale process, businesses are letting revenue slip through the cracks. This not only stunts growth but in today’s climate is a risk to the business – every opportunity matters. We are excited to introduce our unique solution to a new segment of the market and see more independents reap the rewards, it really is an unbelievable deal!”
What is Anthill Essential?
Anthill, developed for the KBB industry over the last 15 years, supports the entire customer journey, from initial enquiry through to ordering, installation and aftercare. The Essential Plan focuses on pre-sale activity, which is proven to be the most critical driver of revenue growth for businesses of all sizes.
Retailers adopting Anthill Essential gain access to the same tried-and-tested tools trusted by leading KBB operators, including:
- Live dashboards for real-time visibility
- Pre-sale workflows tailored for the industry
- Enquiry and lead management
- Appointment scheduling
- Task management
- Website integration
- Marketing campaign tracking
- Management reporting
- Seamless KBB integrations (Articad, KBBConnect, Winner, Zapier, Lead Wolf and more)
How it Works
The Anthill Essential Plan is priced at £200 per month with a one-time £200 setup fee. The package includes four users, with additional users available at £50 per month.
There’s no minimum contract and Retailers can also upgrade to Anthill’s Standard or Professional Plans to access advanced features such as order management, project management, and aftercare tools as their businesses grow.
