Extending the availability of its shower solutions in the UK, Flair Showers is partnering with Plumbing Heating Group (PHG), the UK’s leading merchant buying group for plumbing, heating and bathrooms. PHG members will now be able to supply shower enclosures, bathscreens and wetrooms from the installer-friendly Flair PRO Collections and premium Harmony Collections.
Founded in 2012, by a group of bathroom, heating and plumbing merchants, PHG now boasts
308 branches across the UK consisting of 181 bathroom showrooms and 247 plumbing and heating trade counters. Empowering its members with marketing support and commercial resources, one of the key benefits of being part of the buying group is its joint purchasing power in a competitive marketplace. Flair has joined the merchant network to offer PHG members, and their customers, its beautifully designed and innovative shower solutions that are expertly engineered to stand the test of time in the bathroom.
The Flair PRO Collections have been designed specifically with installers in mind. Consisting of shower enclosures, wetrooms, and bathscreens, Flair PRO offers an easy-fit showering solution for every customer. Including the popular Verve PRO and Verve PRO 8 collections that boast Flair’s Click Fit PRO screw-free assembly system, PHG members can now supply shower enclosures that can be fitted by just one installer. Once the profiles are aligned, the installer simply slides and snaps the frame into place. It’s quicker, safer, and cuts down on installation costs without compromising on strength or style.
For members seeking a more premium shower solution, the Harmony Collections by Flair is a distinctive portfolio of high-performance enclosures and wetrooms, offering versatile sizes and premium finishes, designed to bring a sense of calm and comfort to the daily routine. Each range within the collection features considered design elements that enhance the user experience. PHG members can also access the recently launched BABY AYO collection of reduced height wetroom panels, designed for attic spaces and compact bathrooms.
Flair Showers offers print and digital versions of its Flair PRO and Harmony Collections brochures and provides installation guidance and advice on its website and YouTube channel. Through its commitment to product quality and rigorous testing processes, Flair can confidently guarantee its shower enclosures for 20 years1. Furthermore, Flair maintains a substantial stockholding of spare parts should PHG members require them at short notice.
Jo Edwards, Sales Director for the UK Showering Division, Sanbra Ltd, says: “We are thrilled to announce our new partnership with PHG, the UK’s leading merchant buying group for plumbing, heating and bathrooms. Joining the PHG supplier network marks a key milestone in our continued expansion and commitment to supporting independent merchants across the country. This collaboration reflects our dedication to delivering premium bathroom solutions with service that matches the quality of our products.
“We look forward to working closely with PHG members and helping even more customers create spaces they love.”
For more information on the trusted Flair PRO Collections and elegant Harmony Collections, please contact sales@flairshowers.co.uk or visit the website www.flairshowers.co.uk
