The Kitchen Bathroom Bedroom Specialists Association (KBSA) is delighted to announce the guest speaker
for its KBB Industry Conference 2025 at The Belfry Hotel and Resort, West Midlands. Alina Addison (right), acclaimed
author, leadership coach and founder of ADAPTAA, will take to the conference stage on Wednesday 1 October between 11 and 11:55am.
A former Managing Director at Rothschild and Chartered Accountant with PwC, Alina is the author of the best-selling book The
Audacity Spectrum, a guide to helping leaders embrace their unique strengths. Alongside her corporate achievements, she co-owns a
boutique hotel in Transylvania, where she hosts annual retreats designed to challenge, inspire and empower leaders to step fully into their power.
Her presentation, titled ‘Are You a Leader or a Boss?’, will explore the link between fearless leadership and emotional intelligence. Drawing on insights from her book, Alina will challenge delegates to reflect on their own leadership style and consider questions such as:
- Do you care, or do you just command?
- Do you have integrity, or just power?
- Do you empower, or do you control?
“We are delighted that Alina will be joining us this year,” says KBSA Chair Richard Hibbert. “Her unique perspective on bold, values-led leadership will be an inspiring addition to our programme.
With her wealth of experience and passion for empowering others, Alina is set to spark powerful conversations and fresh thinking among our delegates.”
The KBB Industry Conference 2025 will once again feature the popular Retailer Dinner on the evening before the event, Tuesday 30 September, followed by the KBSA Designer Awards dinner after the conference on Wednesday 1 October. To find out more and book your place, visit the
KBSA website.
Contact: 01623 818808 or www.kbsa.org.uk
